Pieter received his master's degree at St-Lucas School of Arts in 2008 after which he worked at several agencies in Antwerp and for a short while at the local museum of contemporary art. In 2012 he chose to take matters into his own hands and became a freelancer. Since then Pieter has applied his typographic skills to a broad range of projects, from big commercial gigs to obscure art initiatives, both in Belgium and abroad.
Although his designs often become digital pieces, the majority of their development happens off the computer. In an ever more automised world, Pieter likes to craft letters the old-fashioned way: with pencil and loads of tracing paper. Not surprisingly, early to mid-20th-century advertising and pop culture are major influences in his work.
Next to commissions Pieter also creates personal stuff, often exploring new visuals and techniques. Humor is an important factor in all of this, following the mantra that life is too short—or too long—to not have fun.
Portfolio pdf available upon request.
PS: Yes, Pieter wrote this entire thing in third person.
All works © 2018 Pieter Boels – All rights reserved, do not use without explicit permission.